000 00532nam a2200229Ia 4500
001 ARGOS204
007 ta
008 200722s2012||||MX |||||||||||||| ||spa||
020 _a978-607-32-1420-9
040 _aARGOS
041 _aspa
043 _aMX
082 _a658.8
_bKotM
100 _aKotler, Philip
_eautor
245 0 _aMarketing
250 _a14a ed.
260 _aNaucalpan de Juárez
_bPearson
_c2012
300 _a720 p.
650 _aMARKETING
_9858
700 _aArmstrong, Gary
_eautor
_91327
942 _cBK
_f204
999 _c438
_d438